In The News

THE DESOTO IN THE NEWS

Our preservation efforts are often recognized by local and regional media. Below are some of the highlights of the media coverage we have received through the years during different stages of renovation of our historic building.

broadmsn

NOVEMBER 7, 2019

HOMETOWNHEADLINES.COM:

BROAD STREET, DESOTO THEATRE, REPRESENT GEORGIA IN MSN'S COLLAGE OF 'MOST BEAUTIFUL MAIN STREET IN EVERY STATE.'

Rome's on-line publication publishes the MSN.COM article and highlights other Rome recent accolades. 

LINK TO ARTICLE 

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OCTOBER 30, 2019

MSN.COM

THE MOST BEAUTIFUL MAIN STREET IN EVERY STATE

Broad Street in Rome, Georgia, was selected by this national publication as the most beautiful in the state of Georgia, and  a picture of its landmark DeSoto Theater was selected to represent the street and the state.

LINK TO ARTICLE 

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MAY 2019

ROME-NEWS TRIBUNE:
DESOTO THEATRE HOSTS ICONIC FIRST LADIES OF SOUL AND JAZZ

Myrna Reynolds comes to the DeSoto as part of a five-city tour of Georgia sponsored in part with a grant awarded to the DeSoto by the Fox Theatre Institute, to help  historic theatres revitilize communities.

LINK TO ARTICLE             http://www.myrnaclayton.com/

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MAY 2019

ROME-NEWS TRIBUNE:
RECREATING A PREMIERE FROM 1939

 

 

DeSotoPremiere

MAY 2019

ROME-NEWS TRIBUNE:
THEATER TAKING A WELL-EARNED BOW

The theater celebrated 90 years of entertaining Rome and Floyd County residents since 1929.

LINK TO ARTICLE

DeSotoLine

MAY 2019

COOSA VALLEY NEWS.COM:
PUBLIC INVITED TO RECREATE HISTORIC DESOTO THEATRE PHOTO

The photo recreation will be followed by a “Party Like it’s 1929” reception and celebration ceremony. An excerpt from the first film shown at the DeSoto, The Rainbow Man, will be followed by a sneak peek at a locally produced film, Tate's Hell.

LINK TO ARTICLE

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MAY 2019

ROME-FLOYD.COM:
HISTORIC PRESERVATION COMMISSION PARTNERS WITH HISTORIC DESOTO THEATRE FOUNDATION

Experts will highlight what the future of preservation in the state will look like. Speakers include: Bettijo Cook Trawick and Rodney Mims Cook Jr., Save the Fox; Leigh Burns, Fox Theatre Institute; Sarah Rogers, GA HPD; Mark McDonald, The Georgia Trust for Historic Preservation; Paul Pierce, Springer Opera House; Dr. Lydia Simpson, MTSU Center for Historic Preservation; Jessica Reynolds, DCA; and Connie Tabor, City of Toccoa. Local architect Mark Cochran  will moderate the symposium.

LINK TO ARTICLE

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JANUARY 2018

ROME NEWS-TRIBUNE:
HISTORIC DESOTO THEATRE IS JEWEL OF THE ARTS IN ROME

This thorough article by RN-T's Doug Walker features the completion of the new Fire Alarm System installed with a grant from the Fox Theatre Institute and a donation from Parker FiberNet. It also summarizes several years of improvement so the DeSoto and highlights the historic theatre's importance to the arts in Rome.

LINK TO ARTICLE

NPR

NOVEMBER 2017

GPB/NPR - ON SECOND THOUGHT (RADIO):
DESOTO GETTING PRESERVATION UPGRADES

Listen to this interview with Tommy Lam, grandson of original DeSoto Theatre owner O.C. Lam, and currently an interior design advisor to the DeSoto.

LINK TO ARTICLE

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NOVEMBER 2017

ENCORE ATLANTA: GROWING FOX INSTITUTE SENDS EMERGENCY FUNDS TO GEORGIA THEATRES

Growing Fox institute sends emergency funds to four Georgia theatres,and one of them is the DeSoto.

LINK TO ARTICLE

2016

 

aTLANTA BAUSINESS cHRONICLE 12/19/16

DECEMBER 2016

ATLANTA BUSINESS CHRONICLE:
ATLANTA'S FOX THEATRE TO BE SUBJECT OF GEORGIA PUBLIC BROADCASTING DOCUMENTARY

GPB says “the story of the building itself is just as entertaining as one of the many shows the theatre hosts." The documentary includes the work FTI is doing to help restore the DeSoto and other historic theatres.

LINK TO ARTICLE

LINK TO VIDEO PROMO 

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JANUARY 2016

GEORGIA TREND:
FLOYD COUNTY REINVESTMENTS AND OPPORTUNITIES

Manufacturing, tourism and a bustling downtown: Greater Rome's Chamber of Commerce Jimmy Byars and Al Hodge mention the Chamber's annual conference, Confluence, that brings in national and international speakers to Rome’s Historic DeSoto Theatre to showcase new advances in technology and software.

LINK TO ARTICLE

2015

 

rnt nEW DETAILS EMERGE

SEPTEMBER 2015

ROME NEWS-TRIBUNE:
NEW DETAILS EMERGE WITH PAINT

Details of the DeSoto's facade emerge as the building goes back to gray, a color similar to when the marquee was added in the 1940's.

LINK TO ARTICLE

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JUNE 2015

GEORGIA TREND:
SHOWTIME!

The Fox Theatre Institute is helping to revitalize communities by bringing back treasured theatres around the state.
LINK TO ARTICLE

2014

 

DesotoFire2: A small fire burns on wires on the back of the Desoto Theatre on Tuesday. (Ryan Smith, RN-T.com)

AUGUST 2014

TOP OF SHOW:
THEATRE FIRES AREN'T A THING OF THE PAST

A picture of the wires on fire on the back of the DeSto was includes as one of at least 18 theater fires this year alone.
LINK TO ARTICLE 
RNT AUG 2014

AUGUST 2014

ROME-NEWS TRIBUNE:
DOWNTOWN  DEVELOPMENT AUTHORITY BACKS DESOTO RESTORATION

The DDA approved a $2,500 Business Improvement District grant, will be part of a match for a $20,000 tourism grant from the Georgia Department of Economic Development.

LINK TO ARTICLE.

RNT July 19 2014

JULY 2014

ROME-NEWS TRIBUNE:
NEW CARPET IS NEXT STEP IN DESOTO RESTORATION

New carpet is the next step in the DeSoto Theatre restoration; catering kitchen and concessions are also slated for improvements
LINK TO ARTICLE.

2013

 

RNT Nov 13 2013

NOVEMBER 2013

ROME-NEWS TRIBUNE:
DESOTO SEAT REMOVAL GENERATES PRICELESS MEMORIES

The old seats brought in $1250 during the successful workday and left theater ready for the installation of new seats.

LINK TO ARTICLE.

RNT NOV 8 2013

NOVEMBER 2013

ROME-NEWS TRIBUNE:
RLT TO REPLACE OLD SEATING IN DESOTO

The seats were at the theatre when RLT purchased the building from the Lam family in 1982.

LINK TO ARTICLE.

V3mag October 2013 by V3 Magazine - issuu

OCTOBER 2013

V3 MAGAZINE (pp 38, 39, 41):
UNSILENCE OF THE LAMS

LINK TO ARTICLE

Though the years, things were patched up here and there... "But if the venue were ever to return to its former glory, a full-scale renovation would be the order of the day."

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JUNE 2013

MARKETPLACE  (RADIO):
HISTORIC THEATERS REOPENING
IN SMALL GEORGIA TOWNS

“When you actually see them investing hundreds of thousands of dollars in restoring something that’s intergenerational -- it’s been here for a long, long time -- so they’re investing in the culture, in the ebb and flow of the people here...” (about the DeSoto)

LINK TO ARTICLE/RADIO STORY

2012

 

Fire breaks out at historic Desoto Theatre - YouTube

JUNE 2012

ROME NEWS-TRIBUNE  (Video)
FIRE BREAKS OUT AT HISTORIC DESOTO THEATRE

The video (below)  shows the fire department  arriving  at the DeSoto Theatre to put out flames caused by an electrical fire after a storm. Damage to the DeSoto's electrical system surpassed $40,000.

LINK TO VIDEO

2011

 

RN-T THE DESOTO IS A TREASURE JULY 25 2011

JULY 2011

ROME NEWS-TRIBUNE:
THE DESOTO IS A TREASURE

The long-awaited restoration of the facade and outer entryway begins.

LINK TO ARTICLE

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MARCH 2011

ROME NEWS-TRIBUNE:
FACADE PROJECT BEGINS AT HISTORIC DESOTO THEATRE

The long-awaited restoration of the facade and outer entryway begins.

LINK TO ARTICLE

Seven Hills Renovation- Before - Former White Rabbit Building-Cochran Design Collaborative

JANUARY 2011

ROME TRIBUNE:
CHURCH BUYS PROPERTY ADJACENT TO DESOTO THEATRE

“We care about the historical significance of the DeSoto, and that’s part of the reason ...why we like buying a building that’s right next door to it and we can attach to it.”  The church expected to spend close to $250,000 for renovations to the White Rabbit building on top of the $530,000 purchase price

LINK TO ARTICLE

2010

 

Georgia trend - Georgia Trust

SEPTEMBER 2010

GEORGIA TREND:
RESTORING A SENSE OF COMMUNITY

Though the DeSoto isn't mentioned, the president of the Georgia Trust for Historic Preservation says, “Theaters are the centerpiece of our downtowns. We try to include a theater on our ‘Places in Peril’ list every year because all too often, as these theaters go, so go the downtowns.”

LINK TO ARTICLE

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APRIL 2010

ROME NEWS-TRIBUNE:
DESOTO RENOVATION BRINGS ACCOLADES

The Historic DeSoto Theatrer Foundation was honored by the Georgia Trust for Historic Preservation for the foundation's efforts to renovate the DeSoto Theatre.

LINK TO ARTICLE

2009

 

Fox Theatre Teaches Restoration - Atlanta INtown Paper

JULY 2009

ATLANTA INTOWN:
FOX THEATRE TEACHES RESTORATION

An article about the FOX Theatre Institute  highlights their role in helping the DeSoto with its vestibule restoration project.

LINK TO ARTICLE

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MAY 2009

ROME NEWS-TRIBUNE:
7 HILLS GROWING AFTER  STARTING FROM SCRATCH

The church has been meeting at the DeSoto Theatre for Sunday services since 2008.

LINK TO ARTICLE

RNT 2//13/08

FEBRUARY 2009

ROME NEWS-TRIBUNE:
A NEW LIFE FOR THE DESOTO

An article detailing the restoration  of the vestibule, made possible by a partnership with Atlanta's Fox Theatre Institute.

LINK TO ARTICLE

OCTOBER 2008

ENCORE ATLANTA:
RESTORING GEORGIA, ONE THEATER AT A TIME

The DeSoto Theatre is mentioned as one of the 15 projects chosen by Atlanta's Fox Theatre Institute for restoration help. Nearly half of the more than 350 historic theatres that existed in the 1950's have been demolished.

LINK TO ARTICLE

RNT article 2/13/09 DeSoto Theater Facelift finished

JULY 2008

ROME NEWS-TRIBUNE:
HISTORIC DESOTO GETS A MAKEOVER

The DeSoto is selected by the Fox Theatre Institute as one of 15 theatres in Georgia to receive preservation aid and operations expertise.

LINK TO ARTICLE